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Data Management
How to Create a Pitch Deck That Will Wow Investors
By Rockford Hunt
Strategy
Tips to Improve Your Landing Page Design
By Rockford Hunt
Marketing Automation
How AI is the Future of Marketing
By Rockford Hunt

Data Management

How to Sell Without Being a Salesperson: Tips for Boosting Your Conversions

Strategy

Target Market Segmentation and Why You Need it for Your Business

Data Management

How to Write a Press Release That Will Get Media Attention

Go and vote! This is a german voting paper for a local election.

Marketing Automation

Why Data Lists are Essential for Your Next Marketing Campaign

Strategy

How Automated Sales Can Help Your Business

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Marketing Automation

Why Developing a Buyer Persona is Essential for Your Business to Thrive

Do you know who your ideal customer is? If not, you're in luck – this post is for you. Developing a buyer persona is one of the most important steps you can take in order to create a successful business. Why? Because without knowing who your ideal customer is, it's impossible to market to them effectively.

by Rockford Hunt

Marketing Automation

How Behavioral Marketing Can Be Used to Get Your Business Ahead

Let’s face it, people are becoming more desensitized to sales tactics. When they receive marketing materials, they want them to be personalized. They want to know that you are not just blindly sending out emails and newsletters. They want to know that you have some idea of who they are.

BY

Rockford Hunt

Marketing Automation

How To Provide Content that Adds Value

In today’s world of business, it’s all about providing value. You want to provide value in your products and services, but you also need to provide value before people buy. Doing so will show people that your company has something to offer.

By

Rockford Hunt

Data Management

Personalize Your Marketing to Boost Conversions

Businesses have been selling things to people for years and consumers are becoming desensitized. So used to sales tactics, overselling an item can be more of a turn off than and incentive when it comes to increasing conversions.

By

Rockford Hunt

Creative

Branding That Sets You Apart

“A brand is the only assets that if managed correctly will never depreciate. A brand managed well can increase company value year after year.” - Steve McKee

By

Rockford Hunt

Creative

Persona Development: The Art of Narrowing Your Target Market

Persona development is a crucial part of growing your business and it should be completed in the early stages of product development. A persona is defined as a fictional representation of an actual user or customer. Personas help a company identify their target market with a clear understanding of the customer’s goals and the features that appeal to them.

By

Rockford Hunt

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Strategy

Web Analytics: Five Steps to Understanding Your Numbers

Content

Prospect Scoring vs. Progressive Lead Scoring

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